Good to see this perspective on journalism/broadcast media 'aired' in this site.
Having worked continuously in the industry here for many moons as (amongst other things) a current affairs broadcaster, newsreader, columnist, media strategist, PR and advertising agent, writer, editor and publisher, Max feels qualified to comment on the current 'state of affairs'.
-TVNZ and TV3 have been undermined by political interference from the likes of Faafoi, Jackson et al. Both organisations have gone 'woke' and are paying the price.
'Middle New Zealand(ers)' are not silly; they know what's going on and are tuning out. This country has been multicultural (noty just bicultural) for decades, and is more diverse by the day.
Kiwis do not like being told what to think or how to behave by Government or its agencies or the media. They want journalists to discover and discuss the facts and opinions of the newsmakers. so we can make up our own minds what to think/feel and how to respond to events / issues of the day.
Kiwis respect journos and broadcasters who hold politicians (and others in positions of power, eg judges) to account. Kiwis do not like te reo being rammed down their throats on daily news, weather, sport and current affairs coverage.
Kiwis do not like the needs/wants/opinions of the LGBQT+++ communities being treated as more important than the needs/wants/opinions of the silent majority.
MM