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The Race Place

Alex Park tonight


Globederby19

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12 minutes ago, Double R said:

It states it may only be for one year.

"Research overseas shows us that if we do this properly, we could have as much as a 55 per cent increase in horses actively racing," says Woodham, "that would have massive implications."

They must thinking beyond a year surely? 55% is not going to happen in a year, more like 5-10 years.

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12 minutes ago, Happy Sunrise said:

"Research overseas shows us that if we do this properly, we could have as much as a 55 per cent increase in horses actively racing," says Woodham, "that would have massive implications."

They must thinking beyond a year surely? 55% is not going to happen in a year, more like 5-10 years.

From the press release.

Q. Will the scheme go beyond next year? Or is it a one off?
A. At this stage it is only for this season however depending on how successful it proves to be it may be revisited for next season.

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Its a stud Bonanza, but at least they are doing something which is desperately needed. Wondering where will the owners (buyers) of these higher number foals come from? Maybe the existing will just spend more. 

HRNZ & premier clubs esp Alex P, need to upt their marketing spend to get new participants/owners/race goers/punters/members. 

Not a market spend to same old, already engaged participants on same old channel eg TAB channel or racing sites. 

Do print & video/TV commercials (not B grade video footage of horses running around track, get the professionals in). Advertise on other avenues to target the masses. Be sure to get the message right & clear!

A slick, hip marketing campaign aimed at 18-45.

Make going to Harness races fun, hip & for all ages. Change this bad imagine it has. Replace it with fun, entertainment, appealing but affordable.

Nite All, been fun chatting horses with you Y"ll see you in 2-3 months. 

Edited by karrotsishere
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49 minutes ago, Double R said:

Q. Will the scheme go beyond next year? Or is it a one off?
A. At this stage it is only for this season however depending on how successful it proves to be it may be revisited for next season.

It just goes to show how limited they are in their thinking. You need to give breeders time to get organised and think about the future. It needs to create a cumulative effect, not a a one off.

So it may have a one year boost and but happens the year after? A steep decline past the previous levels because breeders have used the system to their advantage?

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7 minutes ago, Happy Sunrise said:

Make the booze cheap.

There already is a discount for members apparently. Nah if there is entertainment of some sort as well as racing, hopefully people dont feel the need to get so wasted. Bear in mind in Vegas they offer up free wine, beer. The waitresses go around with trays of freebies to those gambling including playing on the pokies. 

Why? Because they spend more with a bit of booze in them. Sad but true.

But I hear you my friend.

Righto nite.

Good Night Snl GIF by Saturday Night Live

Edited by karrotsishere
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